Celebrating Wolverhampton’s Independent Businesses


Calling all Independent businesses in Wolverhampton – we are now accepting entries for the second
annual Wolverhampton Independent Retail Excellence (WIRE) Awards.

The aim is to celebrate and praise the entrepreneurial spirit, dedication and hard work of those
involved in running and managing a successful independent business, as well as recognise the loyalty
and dedication of the staff that work in this sector.

There are ten honours up for grabs this year, with entries now being accepted in nine categories –
and all the finalists going through to a public vote for the prestigious ‘The People’s Favourite
Independent Retailer’ crown.

The awards, are being led by Wolverhampton Business Improvement District (BID) in partnership
with the City of Wolverhampton Council.

John Henn, Chair of Wolverhampton BID said: “A city is judged by – amongst other things – its
independent businesses. In its second year the WIRE awards will be looking to continue to uncover
our city centre’s diverse variety of stores not found anywhere else in the country.

“Run by determined, committed owners and staffed by Wolverhampton’s finest, we want you to tell
us about your business.”

“Wolverhampton is becoming ‘the place to invest’. Let’s make it the only place by shouting about
the great diversity and quality of retailers we have. Please enter the WIRE awards and let us
recognise and promote your story.”

Councillor Lawrence added: “Small businesses are the core of any city and it’s those small businesses
that give us our distinctiveness.

“The independent retail sector in Wolverhampton is really strong. These businesses are very
important to us, they work incredibly hard and contribute a huge amount to the local economy.
“The inaugural awards last year were an outstanding success which has led to this becoming an
annual event in the calendar.”

Recognised by Revo – formally known as British Retail Council – as an example of best practice, the
WIRE Awards 2017 created 12 winning businesses including Rudell the Jewellers, who scooped two
awards including the headline ‘Retailer of the Year’ honour and ‘Excellence in Staff Development’,
and Batteries Not Included, who won ‘Our Favourite Retailer of the Year’ as voted for by the public.

The finalists from a wide range of businesses included a market trader, seven food and beverage
outlets, two hotels, four gifts/crafts/toys retailers, two jewellers, two fashion outlets, five hair and
beauty salons, two florists/garden suppliers and one furniture business.

The other categories this year are Independent of the Year, Excellence in Customer Service, Best
Dressed Retail Store, Best Presented Premises, Excellence in Team Development, Hospitality &
Leisure Business of the Year, Community Contributor of the Year, Employee of the Year and
Independent Employer of the Year.

The awards are open to independent retailers from across the city, provided their billing authority
for business rates is City of Wolverhampton Council.
Entries to the WIRE Awards can be made at www.wireawards.co.uk

The closing date for entries is midnight on Sunday, April 29, and the winners will be announced at an
awards ceremony on Tuesday, July 17.

For further information see below:
• Issued by the Wolverhampton BID Team (Enjoy Wolverhampton)
• For more information, please call 01902 710903.
• For all information on the WIRE Awards visit www.wireawards.co.uk
• For more information on Wolverhampton BID visit www.enjoywolverhampton.com